Almost everywhere we surf especially blogs, there are bound to be fishy smell of paid posts in the site. If the visitor were to read through the archives of the blog, you can actually spot the difference in non-paid post and paid posts. The stand out is very obvious especially since some of the paid post were haphazardly done and some to the extend of just putting the link of the advertiser on the end of their post, a sore eye.

But why would advertisers want to pay for something so insignificant to most of us readers while they can just pay for online advertisement like Google Adwords or Text Link Ads. It all lies in the traffic that the link creates.

The higher the page ranking of the website, the sites that is linked to the site also get a higher PR percentage. The higher the PR stats, the higher their steps in climbing the Google search engine whenever someone searches for a product or service.

Let’s just say that previously when we search for Ice Cream on Google search engine, and the website of the Mr A is on page 10. However after engaging in a Blog Advertising company to have their site advertise on blogs that has a high PR, the rank of the website Mr A will be increased to page 3 after a few months. It makes a lot of difference since most users that searched on the search on the search engine will never go further than page 5 of the search engine, deeming the rest of the sites are waste of time.

Furthermore, if the traffic of the blog is high and the readers ranges qualifies the buyers category of the seller, the link will surely be clicked due to curiosity. Out of every 100 of the visitors, a range of 1-10 people would click on the advertisement links. The higher the rate of visitor, the higher the awareness it creates in the visitors about the product/services rendered by the advertisers.

However the above is only qualified for paid posts only. It is not a difficult process in promoting a website using paid blogging.

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